
EA FC 25 SOUNDTRACK
resume
year
2024
client
EA SPORTS
project
brand sprint
credits
for ea sports fc 25, we developed a visual identity for the soundtrack — a system designed to introduce artists into the global conversation, while continuing a legacy of discovery. we were inspired by soccer sticker albums, a format deeply rooted in brazilian culture, where repetition builds meaning over time. we translated this into a flexible visual system: cutout masks, color and space that allow each artist to exist with clarity. the result is a structure that adapts across artists, formats and moments. this work positions the soundtrack as part of that system.
input
over 130 million profiles reached
output
brand design system creative assets creative campaign social media templates






